Many entrepreneurs have an unexpected weakness: Optimism. According to Daniel Kahneman, winner of the Nobel Prize in Economics, the chances that a small business will survive for five years in the United States is 35%. And yet, 81% of entrepreneurs put their personal odds of success at 7 out of 10 or higher.
The Hidden Risk of Optimism
The Hidden Risk of Optimism
The Hidden Risk of Optimism
Many entrepreneurs have an unexpected weakness: Optimism. According to Daniel Kahneman, winner of the Nobel Prize in Economics, the chances that a small business will survive for five years in the United States is 35%. And yet, 81% of entrepreneurs put their personal odds of success at 7 out of 10 or higher.